Speaking topic: Decision-Making via Market Intelligence for Cannabis Companies
Evan Nison has helped reform cannabis laws since 2008 in New Jersey and New York. He is the youngest member of the NORML National Board of Directors and currently serves as the Chapter President of New Jersey NORML. He was included in Marijuana Venture’s 40 under 40 and High Time’s 100 Most Influential People in Cannabis. Additionally, he received a signature pen used to sign the New York medical marijuana law and New York 911 Good Samaritan Law, which he was instrumental in the passage of. He used his grassroots organizing expertise to develop his own business venture nearly a decade ago. In 2013, he founded NisonCo PR, one of the largest leading cannabis PR firms in business, which Business Insider called “the imminent PR agency in cannabis” in 2021. In 2018, NisonCo launched an SEO agency, which has since become a leader in cannabis SEO. With about 25 employees, the cannabis PR and SEO agency works with dozens of industry leaders (over 125 in total) in cannabis and other cutting-edge industries across the globe. They’ve represented viral celebrity brands, leading MSOs, NASDAQ and billion-dollar IPOs, national voter-registration drives, and some of the largest vaporizer and CBD brands in the country. The Observer listed NisonCo at the top of their Cannabis PR Power List in 2019. The company is a fully remote organization and has been since its inception, long before the COVID-19 pandemic. Evan has also been featured and quoted in major news outlets as a cannabis, PR, and SEO expert, including Good Morning America, the NY Times, CNN, Politico, USA Today, NBC New York, Bloomberg TV, Forbes, and has been profiled in The Cannabist, Civilized, Ithaca Times, Home News Tribune, The Marijuana Times, and the Sun Times. He is also a member of Forbes Council and Rolling Stone Culture Council, where he publishes expert commentary related to his experience in cannabis PR and SEO.